beehiiv vs Kit (ConvertKit)
beehiiv vs ConvertKit (now Kit) compared for newsletter creators in 2026. Pricing, automation, monetization, and which platform fits your stage.
Quick Verdict
Choose beehiiv if your business is the newsletter itself. Choose ConvertKit if your newsletter is a funnel for products, courses, or services.
Feature Comparison
| Feature | beehiiv | Kit (ConvertKit) |
|---|---|---|
| Free plan | Up to 2,500 subs | Up to 10,000 subs |
| Paid plans start at | $39/mo | $29/mo |
| Revenue cut | 0% | 3.5% on commerce |
| Automation | Basic sequences | ✅ Advanced visual builder |
| Newsletter-native | ✅ Yes | Email marketing tool |
| Sell products | Ad network, paid subs | ✅ Full commerce (courses, products) |
| Built-in ad network | ✅ Yes | ❌ No |
| Referral program | ✅ Yes | ❌ No |
| Best for | Newsletter-first creators | Creators with products/courses |
Different Tools for Different Goals
beehiiv and ConvertKit solve different problems. beehiiv is purpose-built to grow and monetize a newsletter directly — ads, paid subscriptions, referrals. ConvertKit (now rebranded to Kit) is built to use email as a marketing funnel for selling digital products, courses, and coaching.
When to Choose beehiiv
Choose beehiiv if your newsletter IS the product. The 0% revenue cut, built-in ad network, and referral program mean you monetize directly from your content. Clean newsletter editor, full SEO control, and growth tools designed for newsletter-first creators.
When to Choose ConvertKit (Kit)
Choose ConvertKit if your newsletter sells something else. The visual automation builder, commerce features, and massive integration ecosystem make it ideal for creators selling courses, coaching, or digital products. The free plan up to 10,000 subscribers is generous.
Frequently Asked Questions
Did ConvertKit change its name?
Yes. ConvertKit rebranded to "Kit" in 2024. The product is the same — new name, same features.
Which is cheaper?
ConvertKit starts cheaper ($29/mo vs $39/mo) and has a larger free plan. But beehiiv takes 0% of revenue vs ConvertKit's 3.5% commerce fee. At scale, beehiiv often works out cheaper.